Format & Call
News/Talk/Sports/Music - 800 CJBQ
800 CJBQ targets affluent adults 35-64
with high disposable income. CJBQ also dominates the market in the important
65+ demographic in the Quinte area.
800 CJBQ serves Belleville, Trenton, and Prince
CJBQ's format appeals to older
audiences as a source of up-todate information.800 CJBQ has been keeping people informed with local and regional
news and information for nearly seven decades. CJBQ's news room covers local government meetings, press
conferences, court proceedings, school board meetings and many charity events.
800 CJBQ brings you the play by play action of
the Belleville Bulls throughout the OHL season.
800 CJBQ also promotes hundreds of local events
and attends countless events throughout the year.
800 CJBQ has proudly served the Quinte Community since
1946 and will continue to do so!
800 CJBQ Is #1 With News
- Only 800 CJBQ delivers news as it happens...24 hours a day, 7 days a
800 CJBQ is the only News, Talk radio station in
- 800 CJBQ provides Quinte's most complete local, national and international
800 CJBQ Is #1
With Radar Weather
- The most up-to-the-minute local
- When bad weather hits, we're the ones to turn to for the latest
Turn to us three ,four times a day to get the latest updates.
800 CJBQ Is #1 With Traffic And Road Reports
CJBQ gives you traffic conditions weekday to
help you get to your destination.
- When bad weather hits, we're the ones to turn to for the latest traffic and road reports.
- 800 CJBQ is the one to turn to for school closures and school bus cancellations
800 CJBQ Is #1 In Talk With Lorne
- Lorne Brooker hosts the country's
longest continuous running talk show weekday mornings at 9am,
- Featuring topics that are important to Bellville community and great talk with surprise
- Join Lorne
Brookerl Weekdays Mornings 9am to 11:00am on 800 CJBQ.
800 CJBQ listeners are in their prime spending years.
Age: 800 CJBQ targets the affluent consumers 35 to 64 demographic.
Gender: Females favour the New/Talk/Sports format.
- Approximately 47% are men and 53% are female.
- Over half (51%) of CJBQ’s audience fall into the
more mature 55+ age
Income: 800 CJBQ listeners have high disposable income.
- 32% of 800 CJBQ listeners earn less than $40,000.
- 24% of 800 CJBQ listeners have an income $40,000 to $59,999.
- 10% of 800 CJBQ listeners have an income of $60,000 - $74,999.
- 11% of 800 CJBQ listeners have an income of $75,000 - $99,999.
- 7% of 800 CJBQ listeners have an income of
Occupation Profile: 800 CJBQ targets individuals who are employed fulltime in a variety of occupations
including: owner, manager, professional, clerical, trade, skilled sales, and technical.
Education: 39% of 800 CJBQ’s
tuning audience are college or university
Marital Status: 71% of 800 CJBQ’s audience
are married or living in a common law arrangement and 18% are widowed, separated or
Employment: Almost half of 800 CJBQ’s
audience are currently enjoying retirement but of those still working, 14%
are employed in Skilled Sales positions, 7% are labourers and 8%
are working in the Administrative/Clerical field. One
third work full-time (20+ hours per
Get your message in front of thousands of
potential customers each week with 800 CJBQ.
800 CJBQ targets home owners. A huge category with these consumers is home improvement and home
Home Spending:Started or completed in the past 2
- Landscaping or yard improvements
- Exterior painting/staining
- Energy conservation projects
- Floor tiles or vinyl flooring
Installed windows or doors
- Other home project(s)
CJBQ targets listeners with purchasing power.800
CJBQ Listeners Are Active Consumers
800 CJBQ targets listeners in their prime earning and
- Purchase a wide variety of electronic devices including computers,
tablets, smart phones, MP3 players, video games, HDTVs, digital video recorders (TiVo) and digital
- Are big consumers of furniture,
major appliances, and automobiles.
- Purchased fine and costume jewelry, cosmetics, perfume, and skin care products.
- Enjoy going out to restaurants often every month.
- In the past year purchased men and women's clothing, infant and children clothing, men's and woman's shoes and
Investments: 800 CJBQ targets listeners who have
high incomes and invest in real estate, mutual funds, stocks/bonds, retirement programs, savings accounts,
Activity: 800 CJBQ
attracts listeners who are very active participating in exercise and fitness, boating, biking, golfing,
and going to the cottage on weekends. These listeners dine out frequently, attend local and regional sporting
events and concerts.
Radio Usage: In the past week, 94% of CJBQ’s audience
tuned into radio. Radio’s past week media exposure surpassed all other major media in the
Belleville-Trenton marketplace. Yesterday, 85% of CJBQ’s
audience tuned into radio.
CJBQ has wide appeal with consumers who have huge
800 CJBQ Delivers Affluent Consumers In Their Prime Spending
thousands of active consumers each week and increase business with 800 CJBQ.
- #1 Adults 18+ Central Market AQH
- #1 Adults 25+ Central Market Cume
- #1 Adults 25+ Central Market AQH
- #1 Adults 35+ Central Market Cume
- #1 Adults 35+ Central Market AQH
- #1 Adults 45+ Central Market Cume
- #1 Adults 45+ Central Market AQH
- #1 Adults 35+ Central Market Cume
- #1 Adults 35+ Central Market AQH
BBM Canada Fall 2013
Ask us about
sponsorship opportunities to maximize advertising impact for your
We Live Here
800 CJBQ is committed to super
serving the Quinte community. The station has a strong focus on local events, issues, entertainment, civic
functions, as well as, charitable causes. We take pride in being an important part of the fabric of our
At 800 CJBQ we love taking part in
community events and getting behind local causes that affect our listeners.
800 CJBQ is extremely proud of its
commitment as the community radio station that actively supports hundreds of worthwhile
CJBQ Is Built For
unique from other radio
formats. Due to the nature of this format, people listen to 800 CJBQ
800 CJBQ is a high
impact foreground listening medium. We cater to affluent, fast-paced
professionals who love to hear the latest news, sports, weather events and stories.
are actively listening to get the information they want. Your commercial message cuts through and gets
heard on 800 CJBQ.
800 CJBQ is built for advertisers. We
deliver an affluent audience that can't be reached by any other radio station making 800 CJBQ a
great investment to help you get more customers.
800 CJBQ delivers high
impact, foreground programming that attracts affluent consumers.
With Matt Mitchel Mornings On 800 CJBQ
CJBQ's morning show host Matt Mitchell has been informing
and entertaining morning listeners for over 20 years!
"I joined the Quinte Broadcasting team back in 1989. I'm proud to be working in my third decade as the morning host
of one of Canada's legendary AM stations: 800
Like a lot of people, my wife and I were drawn
by the natural attractions Quinte has to offer. World famous fishing, boating, gorgeous rolling countryside,
year-round fun everywhere you go. Live theatre. Concerts. It's all here.
But Quinte's real
attraction is it's people. A community that pulls together, joins in, helps out, and goes the extra mile, whether
it's helping raise funds for a child in need, a family that lost their home, or reaching out to our global
neighbours with a helping hand, Quinte is neighbours helping neighbours."
Join Matt Mitchel Weekdays Mornings 5:30am - 9:00am on 800
If You'd Like
To Find Out More How Radio
Can Help You Grow Your Business Click Here